News Bites: New Words on Google Analytics, Telerik Tries Open Source, More


And now, the news … Google Analytics provides a single view, Telerik open sources UI tools and launches newest Sitefinity and WebDam refreshes its platform and mobile app.

Plus, Ektron unveils a new content marketing platform and Gmail trials a new Grid View for promotions.

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My Paid Apps Tracks All Google Play Buys And In-App Purchases

Android: Over the years, you have probably paid for several apps and made in-app purchases on the Google Play Store. If you want one place to see all of these transactions, My Paid Apps is a good option.
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Lifehacker Australia
Mihir Patkar

Startup Uses Eggs to Poach Employees from Facebook, Google


Stealing from your new neighbors? Now, is that any way to make friends?

Bigcommerce, an e-commerce platform company that just opened its first office in San Francisco, has started trying to poach talent from heavyweights like Google and Facebook by offering potential job candidates poached egg breakfast sandwiches while they wait for their employee shuttle buses.

Artisanal coffee to wash that down? Check. Sales pitch about Bigcommerce, which closed a $ 40 million investment round led by AOL co-founder Steve Case last year? Check!

Bigcommerce, which has home bases in Sydney, Australia, and Austin, Texas, already snatched a few top executives from rivalsWest Stringfellow, a veteran of PayPal and Amazon, joined as chief product officer, and Ron Pragides, formerly of Twitter and Salesforce, is now vice president of engineering. Read more...

More about Marketing, Startups, Recruiting, Business, and Jobs
T.L. Stanley

Universal Winds of Change for Google Analytics


Technology and comic book characters have one thing in common – they both require a reboot once in a while to renew excitement. Comic book fans got a rebooted Superman on film when Warner Bros. and Legendary Pictures released Man of Steel.

But for Google Analytics users, they received their own reboot in a quieter, yet still exciting, way.

Last year Google launched a new version of its main analytics code called Universal Analytics (UA), featuring a new script, analytics.js that replaces ga.js, an asynchronous script Google introduced in 2009. The new code introduces several enhancements that permit the script to work in conjunction with developer protocols or other measurement interfaces.

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Google share split is all about control

Soon investors will face an unusual choice when it comes to Google, between a negligible vote in the world’s biggest internet company or none at all
Financial Times - Entrepreneurship

Why Tech Takes April Fools’ Day So Seriously


Tech journalists hate April Fools' Day. Not because we don't like a good joke — heck, who doesn't? — but because we're basically recycling PR stunts on behalf of the companies we cover.

Just keeping track of Google on April 1 is a full-time occupation. By my count, the company had 14 pranks this year. (Does that mean there will be 15 next year?) But Google's hardly alone. Microsoft, Twitter, LinkedIn, Nokia, Samsung, Kickstarter, Roku and Tumblr, just to name a few, have tried their hands at goofs this April Fools'

For Google, the tomfoolery dates back to 2000, when it introduced MentalPlex, a feature that let you summon a search by staring at a GIF. The company also introduced goofy error messages (sample: "Error 006: Query is unclear. Try again after removing hat, glasses and shoes.") Read more...

More about Marketing, April Fools Day, and Business
Todd Wasserman

Google publishes book on Aussie innovation

Google Australia has published a new 47 page book. Dubbed 'Australia's Innovation Generation' and part of the search giant's Start with Code campaign, the book chronicles the stories of ten innovative Australian entrepreneurs, including high-fliers such as Atlassian's Mike Cannon-Brookes and entrepreneur-turned-investor Niki Scevak.
Renai LeMay

Briefly: Yahoo Wants Its Own YouTube

Re/code reports that Yahoo is looking to build a YouTube competitor — and that the purple-Y company has already begun trying to woo YouTube stars with offers of ad revenue and video promotion that Google’s video service can’t match. More »


Gizmodo Australia
Robert Sorokanich

Facebook Joins Google In The Hunt For The Future

We now live in an era when Mark Zuckerberg speed-dials Obama, controls fleets of drones, brokers $ 19 billion acquisitions in a week, and buys whole virtual worlds. Facebook's mission has changed. While once it was soley "To make the world more open and connected", it's expanded to also "give people the power to share." And nothing is too crazy if it brings Facebook one step closer to that goal. Read More
TechCrunch » Social
Josh Constine

Technology: All eyes on the future

Apple, Facebook and Google are engaged in a frantic research and acquisition spree to create and control the next crucial technological platform
Financial Times - Entrepreneurship